STARBUCKS — GET IT AND GO

Get It and Go is a social-first campaign concept created for Starbucks centered around movement, routines, and everyday lifestyle moments. Inspired by the way people naturally document their daily experiences online, the campaign encourages audiences to share where their Starbucks takes them through the hashtag #GetItAndGo. Combining UGC, social interaction, and travel-inspired visuals, the campaign positions Starbucks as part of people’s personal routines, connections, and “on-the-go” moments.